A couple of nights ago I went to my usual nearby Starbucks to plow through a bunch of emails and get some work done, and oh my goodness… It was total unicorn frappuccino madness! I was sitting at the back right next to the the drink bar and I’m fairly certain that 75% of the orders made during my 3 and a half hour stay were fluorescent blue and pink fraps. Even when they ran out of the blue drizzle, whipped cream, and both blue and pink sprinkles, people still ordered them! Prior to actually seeing them first hand, I think I’d maybe heard mention of unicorn fraps once or twice on social media, but I truly had no idea what a craze they were causing – the entire store was buzzing with unicorn frap excitement. {Kudos to you for a pretty brilliant marketing campaign, Starbucks!}